CREATING A VIBRANT COMMUNITY

IN 10 STAGES

Road Map

We draw up a roadmap for the project: goals, key milestones, deadlines, necessary resources.

Development strategy

We write a detailed plan to achieve your community goals — through communication with the audience, events, and the transmission of values.

CJM (Customer Journey Map)

1%

100%

You're he-e-ere

We trace the path of a resident in your community in the smallest details: from entry to a possible exit.

Community financial model

We determine the costs of creating a community and the organizers’ revenue for a 12-month period.

Content plan

We create a communication strategy that meets the residents’ needs.

Business plan

Calendar of events

We create a conceptual event plan that supports community values and the audience’s interests.

We describe how the community will be making a profit as well as the payback period.

Creating a Team

We use our agency’s HR department to find qualified specialists for open positions in the community.

Training

We fill the staff in and launch a fully autonomous community management structure.

Brief

We define goals and objectives of the future community, analyze a target audience, draw up a participant’s portrait, and develop a community's organizational structure.

We implement the project for a period from 2 weeks to 3 months

The actual dates depend on the calendar of our joint meetings and the cooperation format: offline or online.